Unit 4: Costing/Commercial Viability

Demonstrate the viability of your product (how there is a need for it and how it will be possible to make. Highlight how audience and content research have suggested this idea relates to a gap in the market.

The main gap in the market is that my documentary is for young people and is made by a young person.  Yet also, there aren’t any documentaries that are about government censorships on sexually explicit music videos.

My audience and content research showed there was a gap in the market for my documentary because not a lot of my target audience new exactly what government censorships was about and they seem to not be really bothered about sexually explicit music videos due to ignorance and lack of interests.

My documentary is a gap in the market because there aren’t any documentaries about the issues that I will be covering. As it is the key source of attraction and merchandise sexually explicit music videos are not emphasized or introduced to the wider publish as a serious issue because according to the mass media it isn’t an important issue and it is not affecting anyone. But it actually is where I have got some real example of music videos and evidence for my documentary shown below.

Useful sources backing up my documentary: http://mediasnoops.wordpress.com/2011/06/page/2/

http://vimeo.com/8396951

http://vimeo.com/30442341

http://www.youtube.com/watch?v=AciBlDzgpZA

The sources clearly shows that there is a vital need for my documentary I will have the opportunity in my hands by producing this documentary to raise awareness about the issues that I will be cover mainly about government censorships on sexually explicit music videos to the wider public and primarily to my target audience who will and can make a difference for out new generation.

The need for my documentary will be that I can shed light on the vast amounts of music videos that are completely sexualized and the music videos are becoming more of a soft porn show than normal music videos. It is become too much and it is effecting our younger generation. This must be stopped and the only way is through my documentary.

If you want the new generation of young people to emphasis or make more effort on their appearance and sex than there is no need for me to produce my documentary. Instead, if you want a new generation that makes a difference to our country and maintains the cultural capital than stand beside me and support me to produce this documentary in order to reinforce that these sexualized videos are crossing many boundaries and it is becoming too excessive in our modern western society.
If this is not stopped our younger generation will not know or acknowledge the difference between a professional and powerful women and a prostitute.

We may not completely control what individuals are allowed and are not allowed to see but we can limit it and raise awareness about it to the parents to make sure what is acceptable and not acceptable in their households, in particular with my target audience as they are young and free , they have the right to choose what they can and cannot do but all I am doing in my documentary is informing my target audience about it and show polarized opinions about it for them to understand better what the documentary’s subject matter is about.

My documentary is made possible by interviewing Sadiq Khan who will or can talk about my subject matter in more detail but my documentary will not be entirely about criticizing music videos. I will also introduce Kira who wants to work in the music industry but it not affected by these sexualized music videos at all. I will be interviewing her in order to make it clear that there are different ways of producing a music videos and that it doesn’t have to be all sexually emphasized.

For the production of my documentary I have to talk about the viability of my proposed treatment.

Basically, viability means the capacity to operate or to sustain. My documentary is viable or in other words, doable as I can arrange interviews with the contacts that I have to make for my documentary.
Prior the interviews, I will structure professional and relevant questions for my interviewees.

In addition, I am also able to conduct Vox Pops, in my documentary, I will be presenting the introduction and conclusion myself of my documentary and my interviewees. I have to mention that, my documentary is viable because it is just for 5 minutes and I have by now developed my idea thoroughly to understand and acknowledge exactly what I am going to be doing to meet my aims and purposes.

My key focus is on the subject matter and makes my documentary understandable and professional. It is also viable because if there are any errors or mistakes I have got access to expert software programs to edit, erase, copy, paste, produce or establish what is required for my documentary.

My media teachers are always there to guide and support us in case things gets out of the hands.

I am confident that with effective research, improvements and developments for my main idea, I can produce a persuasive and thorough proposed treatment/ documentary.

This is when the Children’s Minister Sarah Teather and Mothers’ Union chief executive Reg Bailey came to my college. This was the day that I got inspired and decided to produce a documentary about the government censorships on sexually explicit music videos.

The evidence from the pictures and the website will provide me back up to why I have decided to produce such a documentary and that it is viable as I will be constantly contacting relevant professionals to interview for my documentary so they can make my documentary more realistic and believable.